Abnormal Social Marketing

Ads have one job: make you money.

Your offer, in front of the right people — profitably. Not likes. Not reach. Return.

$15M+
Ad spend managed
13 yrs
In the game
1,000+
Accounts scaled

I only make money when you do.

Most agencies bill a fat retainer whether your ads work or not. I'd rather keep you for years because you're growing — than bill you once and watch you leave. Your budget gets treated like it's my own. Month to month. No lock-in.

Pricing

Pick where you're starting.

Done-with-you to done-for-you. Every option points at the same thing — your return.

One-time — get started
$497
One-time
Ad Account Setup
The technical foundation so your campaigns start clean — no mess inherited from a past agency.
  • Business Manager + ad account structure
  • Meta Pixel & tracking install
  • Initial audience setup
Get Started →
Most Popular
$997
One-time
Setup + First Campaign
We set it up, launch your first campaign together, and watch the early numbers so you see what's working from day one.
  • Everything in Ad Account Setup
  • Campaign creation & launch
  • Creative brief + testing framework
  • Early performance monitoring
Launch My Ads →
Monthly — ongoing work
From$3,500/mo
Done for you — I run everything
Full Management
Daily-monitored campaigns, scaling what works, with direct access to me — not an account manager.
  • Strategy built around your offer & margins
  • Daily monitoring, real-time decisions
  • Creative direction, targeting, scaling
  • Full team behind your account
Apply →
$2,000/mo
Learn as you go — you run it, I guide
Monthly Coaching
Run your own campaigns with expert backup every month. Keep the skill in-house.
  • Monthly strategy + review calls
  • Campaign & creative feedback
  • Direct line when you're stuck
Apply →

No long contracts. Month-to-month. You stay because it's working — not because you're locked in.

Not ready for all that? Start with the $19.95 Meta Ads Blueprint →

Why it works

Boosting isn't advertising.

The difference between spending money and making it.

Boosting a post

Paying Meta to show your content to more people.

  • Optimized for likes, comments, follows
  • Finds people who interact — not who buy
  • You get reach. Not revenue.
A real campaign

Telling Meta exactly what result you want.

  • Optimized for the sale, lead, or sign-up
  • Finds people matching your buyer profile
  • You get measurable return on spend
Client voices

"Two months in, we were getting a sale a day. From zero online income to consistent daily sales — I can't thank him enough."

AAnthony KnowlesFilmmaker & Course Creator

"We started on a Monday. By the following Tuesday — 8 days later — I was seeing $2,000+ ticket sales from a completely cold audience."

DDeirdre AmolaFounder, Travel Fest

"He manages a consistent six figures in ad spend every single month. Alone. No one else in the dashboard. One of the best in the world."

JJubril AgoroFounder, Passport Heavy
Fuad — Founder, Abnormal Marketing
Who you're working with

I'm Fuad.

13 years running Meta Ads. $15M+ in client ad spend managed across fashion, education, live events, e-commerce, and service businesses.

I started out the same way most people do — wasting money on campaigns that didn't work, confused by the platform, not knowing what to fix. Once I cracked it, I built a system around it.

Now I split my time between Bali, Kenya, and wherever the WiFi holds up — running this agency and helping others build the same kind of freedom through ads that actually pay for themselves.

When you work with me, you get me — not an account manager or a team using my name. Me, every day, on your account.

FAQ

Straight answers.

How much do I need to spend on ads?

We generally recommend a minimum of $500/mo in ad spend to get meaningful data fast enough to optimise. Lower budgets mean slower feedback loops — which means slower results. My fee is separate from your ad spend — your budget goes to Meta, my fee is for running it. And you don’t have to ask what it costs: it’s all listed right here on this page.

Should I think about ad spend as an expense?

No — and this mindset shift matters. An expense is money you pay and don't get back, like rent or software. Ad spend done right is a machine: you put $500 in and ideally get $3,000+ back. You're not spending money — you're deploying it. The businesses that grow fastest are the ones who understand this distinction from day one and commit accordingly.

Can't I just boost my posts?

Boosting shows your content to more people — but Meta optimises for engagement (likes, follows, views), not for buyers. You'll get reach and maybe followers, but not sales or leads. A real ad campaign tells Meta exactly what result you want and finds people most likely to do that specific thing. Completely different tools, completely different outcomes.

How quickly will I see results?

Most clients see data in the first 72 hours. Profitable results vary — some campaigns hit in week one, others take 2–4 weeks to find the right creative and audience. We set expectations clearly before we start.

Do you only work with e-commerce?

No. We've run profitable campaigns for fashion e-commerce, online education, live events, service businesses, content creators, and more. If you have a real offer and real margins, apply and we'll tell you honestly if there's a campaign here.

Do I need creative assets before we start?

We provide creative direction — what to film, what angles to test, what copy to use. You or your team produce the raw assets. Existing content works too. Having creative ready speeds things up but it's not required to apply.

What if my ads don't work?

Every campaign is built to find what works — not assume we already know. If something isn't performing, we tell you immediately, explain why, and make changes. You'll always know the honest situation.

Is there a contract or minimum commitment?

We work month-to-month after a short onboarding period. No 6-month lock-ins. We believe in keeping clients because the results speak, not because of paperwork.

Work with me

Let's make your ad spend pay you back.

A few quick questions. If we're a fit, we turn your budget into paying customers — on repeat.

Apply now →